Test drives can be found at Ludwigstraße on booth TD400.
Polestar 5, the Swedish brand’s Pure Performance GT, makes its debut at IAA 2025
Company profile
Polestar is the Swedish electric performance car brand with a focus on uncompromised design and innovation, and the ambition to accelerate the change towards a sustainable future. Headquartered in Gothenburg, Sweden, its cars are available in 28 markets globally across North America, Europe and Asia Pacific. Polestar now has four models in its line-up: Polestar 2, Polestar 3, Polestar 4 and the newly Polestar 5 four-door GT making its debut here at IAA 2025. Planned future models include the Polestar 6 roadster and the Polestar 7 compact SUV. With its vehicles currently manufactured on two continents, North America and Asia, Polestar plans to diversify its manufacturing footprint further, with production of Polestar 7 planned in Europe. Polestar has an unwavering commitment to sustainability and has set an ambitious roadmap to reach its climate targets: halve greenhouse gas emissions by 2030 per-vehicle-sold and become climate-neutral across its value chain by 2040. Polestar’s comprehensive sustainability strategy covers the four areas of Climate, Transparency, Circularity, and Inclusion.